3 Reasons why I am using less Facebook for my Business

3 Reasons why I am using less Facebook for my Business

Before you even read one more word past this “one”, remember that I am not objectifying Facebook.

All of the social media sites have the responsibility of making its users happy while fixing its shortcomings that the users bring to light.

There have been hard-working people who built strong businesses on Facebook and I commend them for doing such a feat.

I recommend you follow their advice and see for yourself how to build a business; only if you’re solely looking to rely on Facebook.

In this article, I’m complaining through it all!

My intention is to bring to light some of the nuisance features of Facebook and how they outweigh the other problems on any other social media site on the Internet.

This doesn’t mean I am going to stop all of my marketing efforts on Facebook (To be completely honest, I never did too much on Facebook) but instead place less focus on it and more work on Google plus, Twitter, etc.

less facebook for business


The several reasons following are why I am leaning away from the use of Facebook to market my business and my blog, Internet Dreams.


Too many Notifications and the wrong ones indeed!

Too much of something is never good. Too much of the good stuff is never “good” as well.

Notifications for every social medium you use are important. You would like to know what is going on for all the important stuff that you would like to know about.


On Google+ I get notified for every person that adds me to their circles, a person that has shared a post with you (This is just as annoying), and an event reminder that I wanted to be a par of.

Many of those notifications I listed are a nuisance once in a while and notifications I wish that weren’t there; for those that I want a notification for, a setting that can be adjusted for a profile would be of great help.

But worst of all the social media sites that have these annoying notifications is ,hands down, Facebook.


That’s one of the deepest reasons why Facebook is almost unbearable every time I want to browse to my profile and do some marketing on there.

Here are some examples that might bother you as well:

Invite to Page likes:

like page invitation Facebook

Added you to a group “without your permission”:

Added you to a group on Facebook

Invitations to certain events “you don’t care to be apart of”:

Facebook event invitations


The amount of Fake profiles on Facebook is exhausting!

I have never seen so many fake profiles on a social media site! Facebook is called the king of all social media but in my mind I am like, “the King of the fakest people on the planet”.

Many of the friend requests I receive are of people who are not the “real” person of the profile picture.


Maybe they’re not fake profiles, but that fact alone doesn’t bother me.

What bothers me is the fact that these people are not interested in what I have to offer and are just there to raise “their friend count number”.

I don’t care about that stuff.

I want connections that are meaningful and connections that will last for the right reasons.


The True purpose of Facebook!

Facebook feels like half for full advertising, a quarter for the big guys to clutter your Stream, and a quarter only left for the true reason of social media: relationships.

This may not seem like a bad thing for social media. You can only say that in terms of you won’t have a problem blending in when you advertise your business and if you have money or it.

But think about it for a sec.

Do you like too many commercials on TV?

Especially being bombarded while watching your favorite show?

Same thing goes for social media.

Social media, one of its core fundamentals and what it should be run on most of the time, is the valuable connections that you can create with one another.

Creating relationships with your loved ones and friends is another powerful feature of social media.

I admire the companies that can keep this in mind and act as if they are a human being themselves.

I have seen some of these companies and I love the fact that they know how to use social media while keeping it strong!

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Samuel Pustea

We are all looking to succeed online. It is the dream to build and own a very successful website. I am Samuel and I own Internet Dreams and blog here. Internet Dreams will teach you how to have that success with your site. If you are looking how to optimize and improve your site or blog, Internet Dreams will have content just for that. Blogging, social media, SEO, traffic generation, and much more! Internet Dreams covers it all.


  1. Lisa

    Samuel, I could not agree with you more on those annoying announcements and ads in the newsfeed. Overkill! I was so overhwelmed there last night that I just logged out. I put people in groups to help me search the more important stuff but geeze it’s getting harder to manage and quite time consuming as well.
    I will have to check out these 2 bloggers, I do recognize them via Twitter :) Thanks for sharing.

    • Samuel Pustea

      Same thing happens to me all the time I am on Facebook. It is so distracting and way too much clutter!

      Yes, please check them out. They will be joining me in the Traffic Event next week!

      Thanks for your comment and visit Lisa!

  2. Jane

    Hey Sam, I totally agree with you on this! Like, you, I’ve never intensively used Facebook in the past but it continues to be one of the top referrals of my blog traffic – so I kinda stick to it.

    But to be honest I’ve never built any genuine relationship off Facebook! Its too much ads (really too much recently) and annoying notifications. They have this opt out model for everything and you always have to “turn off” something that you didn’t “turned on” – Facebook turns on everything annoying for you and that’s pathetic.

    And not to mention I get a lot of affected updates (porn, virus, etc) from even genuine profiles on my wall – and again I have to tell Facebook “I don’t want to see this”!

    • Samuel Pustea

      Me too. The reason I hang around there too is because everyone seems to be on there and use Facebook. Might as well not be out of the picture!

      Keep turning off things is huge turn off for me and it looks like for you too. It is even more annoying that there doesn’t exist a “turn off” for some of the things in the article!

      Thanks for stopping by Jane!

  3. Geri Richmond

    Hi Samuel,

    I have a facebook business page, but to tell you the truth, it’s exhausting with all the social media we do.

    I like Twitter, because I have had connections there, but, not on facebook.

    Facebook, to me seems phony!

    Just had to get my 2 cents in.

    Thanks for sharing your thoughts and good post. :)

    • Samuel Pustea

      I feel you!

      So many social media sites that we must juggle our time around for.

      Yup, thanks for pitching in your opinion Geri.

  4. Kuldeep

    Hi Samuel,
    The points you have mentioned are totally correct and I am agree with you.
    But being a blogger, SMO is as must as SEO.
    A blogger cannot neglect SMO factor for proper traffic.

  5. Maketta

    Hello Samuel,

    I never got a facebook fan page. I have a personal facebook page that I use to keep in contact with family and friends.

    I do think facebook is overdoing it with the ads. I don’t see ads like that on google+. I also felt it was hard to market on facebook because the majority of people are there to communicate with friends and family. I have even seen facebook fan pages where people are practically begging people to buy things. That’s a fast track to not making any money.

    Thanks for sharing your insights with us Samuel!

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